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FD Talks Episode 28: The 7 Types of Funeral Consumers and How to Serve Them
FD Talks Episode 28: The 7 Types of Funeral Consumers and How to Serve Them

FD Talks Episode 28: The 7 Types of Funeral Consumers and How to Serve Them

25 min
Report
The average funeral consumer falls into 1 of 7 categories. And each group has different expectations of how funerals should be…and how they expect you to interact with them. Josh McQueen, Vice President of Marketing & Product at Directors Investment Group (DIG), returns to the FD Talks podcast to identify these 7 consumer segments, based on a recent study done by McKee Wallwork + Co. and DIG. They discuss:How families have changed in the last decadeImportant information about the 7 types of consumersHow you can discover which segments live in your communityAnd more!Get more insights in this free report that you can use to help you make better, more informed decisions about your funeral business. >> The New Funeral Consumer Report - FDLIC 

FD Talks Episode 28: The 7 Types of Funeral Consumers and How to Serve Them

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